Indie agency tie-up: Serviceplan Group takes a 30% stake in Pereira O’Dell. The partnership expands the international footprint of both agencies to build a formidable global competitor to the large holding companies.
Read the full article in Campaign US: https://www.campaignlive.com/article/indie-agency-tie-up-serviceplan-group-takes-30-stake-pereira-odell/1696482
